/* Who We Are, part 2: How We Work, Why AdenTurton, Standards & Quality, Media Relations (mr-).
   All classes prefixed w2- so they never clash with site.css or other page sheets. */

/* ---------- pull quote band ---------- */
.w2-quote{display:grid;grid-template-columns:minmax(0,.35fr) minmax(0,1.65fr);gap:clamp(32px,5vw,80px);align-items:start;padding-top:44px;border-top:1px solid rgba(255,255,255,.75)}
.w2-quote .kick{color:var(--red)}
.w2-quote blockquote{margin:0}
.w2-quote blockquote p{font:600 clamp(30px,3.4vw,52px)/1.08 var(--wide);letter-spacing:-.04em}
.w2-quote cite{display:block;margin-top:28px;font:700 12px/1.4 var(--sans);font-style:normal;letter-spacing:.16em;text-transform:uppercase;color:var(--mute)}
.w2-quote-note{margin-top:28px;max-width:720px;color:rgba(255,255,255,.75);font-size:17px}

/* ---------- horizontal process steps ---------- */
.w2-steps{display:grid;grid-template-columns:repeat(5,1fr);counter-reset:w2s;border-top:1px solid var(--line)}
.w2-steps.c4{grid-template-columns:repeat(4,1fr)}
.w2-step{position:relative;padding:34px 26px 10px 0;counter-increment:w2s}
.w2-step+.w2-step{padding-left:26px;border-left:1px solid var(--line)}
.w2-step::before{content:"";position:absolute;top:-6px;left:0;width:11px;height:11px;background:var(--red)}
.w2-step+.w2-step::before{left:26px}
.w2-step .w2-when{display:block;font:500 12.5px/1 var(--mono);color:var(--red);margin-bottom:22px}
.w2-step h3{font-size:clamp(20px,1.7vw,24px);letter-spacing:-.03em;line-height:1.1;margin-bottom:12px}
.w2-step p{color:var(--mute);font-size:15.5px}
.light .w2-steps,.cream .w2-steps,.light .w2-step,.cream .w2-step{border-color:var(--line-d)}
.light .w2-step p,.cream .w2-step p{color:var(--mute-d)}

/* ---------- icon pillars ---------- */
.w2-pillars{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.w2-pillars.c3{grid-template-columns:repeat(3,1fr)}
.w2-pillar{display:flex;flex-direction:column;padding:34px 30px;background:var(--ink3);border:1px solid var(--line);border-top:3px solid var(--red);min-height:280px}
.w2-pillar .w2-ic{display:grid;place-items:center;width:52px;height:52px;border-radius:50%;background:rgba(232,54,79,.12);color:var(--red);margin-bottom:28px}
.w2-pillar .w2-ic .ic{width:24px;height:24px}
.w2-pillar h3{font-size:clamp(22px,1.8vw,27px);letter-spacing:-.03em;line-height:1.08;margin-bottom:14px}
.w2-pillar p{color:var(--mute);font-size:16px}
.w2-pillar .w2-meta{margin-top:auto;padding-top:22px;font:700 11.5px/1.4 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:#fff}
.light .w2-pillar,.cream .w2-pillar{background:#fff;border-color:var(--line-d);border-top-color:var(--red)}
.light .w2-pillar p,.cream .w2-pillar p{color:var(--mute-d)}
.light .w2-pillar .w2-meta,.cream .w2-pillar .w2-meta{color:var(--ink)}

/* ---------- media + checklist ---------- */
.w2-media{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(40px,6vw,96px);align-items:center}
.w2-media.flip .w2-media-img{order:2}
.w2-media-img{position:relative;aspect-ratio:5/4;overflow:hidden;border-radius:0 140px 0 0}
.w2-media.flip .w2-media-img{border-radius:140px 0 0 0}
.w2-media-img img{width:100%;height:100%;object-fit:cover}
.w2-media h2{font-size:clamp(38px,4.2vw,62px);line-height:.98;letter-spacing:-.045em;margin-bottom:22px}
.w2-media-lede{color:rgba(255,255,255,.78);font-size:17.5px;margin-bottom:30px}
.light .w2-media-lede,.cream .w2-media-lede{color:var(--mute-d)}
.w2-checks{border-top:1px solid var(--line)}
.w2-checks li{display:grid;grid-template-columns:34px 1fr;gap:10px;padding:18px 0;border-bottom:1px solid var(--line)}
.w2-checks .ic{width:20px;height:20px;color:var(--red);margin-top:3px}
.w2-checks b{display:block;font-size:17.5px;font-weight:600;letter-spacing:-.015em;margin-bottom:4px}
.w2-checks span{color:var(--mute);font-size:15.5px}
.light .w2-checks,.light .w2-checks li,.cream .w2-checks,.cream .w2-checks li{border-color:var(--line-d)}
.light .w2-checks span,.cream .w2-checks span{color:var(--mute-d)}

a.w2-pillar{transition:border-color .25s,background .25s}
a.w2-pillar:hover{background:rgba(255,255,255,.05)}
.w2-pillar .w2-meta{display:inline-flex;align-items:center;gap:10px}
.w2-pillar .w2-meta .ic{width:16px;height:16px;color:var(--red);transition:transform .25s}
a.w2-pillar:hover .w2-meta .ic{transform:translateX(4px)}
.w2-more{margin-top:44px}

/* ---------- red pledge plate ---------- */
.w2-pledge{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(36px,5vw,80px);padding:clamp(36px,5vw,72px);background:var(--red);color:#fff;border-radius:0 0 160px 0}
.w2-pledge em{color:var(--ink)}
.w2-pledge .kick .sq{background:var(--ink)}
.w2-pledge h2{margin-top:22px;font-size:clamp(38px,4.4vw,64px);line-height:.98;letter-spacing:-.045em}
.w2-pledge-lede{margin-top:22px;font-size:17.5px;color:rgba(255,255,255,.92)}
.w2-pledge ol{counter-reset:w2p;border-top:1px solid rgba(255,255,255,.5)}
.w2-pledge li{counter-increment:w2p;display:grid;grid-template-columns:56px 1fr;padding:20px 0;border-bottom:1px solid rgba(255,255,255,.35);font-size:18px;font-weight:600;letter-spacing:-.015em;line-height:1.35}
.w2-pledge li::before{content:counter(w2p,decimal-leading-zero);font:500 13px/1.9 var(--mono);color:var(--ink)}

/* ---------- notice board (neighbor communication) ---------- */
.w2-board{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.w2-note{position:relative;padding:30px 28px 28px;background:var(--cream);color:var(--ink);min-height:250px;display:flex;flex-direction:column}
.w2-note:nth-child(3n+2){background:#fff}
.w2-note:nth-child(3n){background:var(--amber)}
.w2-note .w2-tag{display:inline-block;align-self:flex-start;padding:7px 11px;background:var(--ink);color:#fff;font:700 11px/1 var(--sans);letter-spacing:.14em;text-transform:uppercase;margin-bottom:26px}
.w2-note h3{font-size:clamp(21px,1.7vw,25px);letter-spacing:-.03em;line-height:1.1;margin-bottom:12px}
.w2-note p{color:var(--mute-d);font-size:15.5px}
.w2-note:nth-child(3n) p{color:rgba(20,8,14,.78)}
.w2-note .w2-pin{position:absolute;top:18px;right:18px;width:12px;height:12px;border-radius:50%;background:var(--red)}

/* ---------- measures (big scoreboard lines, no numbers) ---------- */
.w2-measures{border-top:1px solid rgba(255,255,255,.75)}
.w2-measure{display:grid;grid-template-columns:110px minmax(0,1fr) minmax(0,1.1fr);gap:32px;align-items:start;padding:40px 0;border-bottom:1px solid var(--line)}
.w2-measure .w2-mi{display:grid;place-items:center;width:72px;height:72px;border:1px solid var(--line);border-radius:50%;color:var(--red)}
.w2-measure .w2-mi .ic{width:28px;height:28px}
.w2-measure h3{font-size:clamp(30px,3.2vw,48px);line-height:1;letter-spacing:-.045em}
.w2-measure p{color:rgba(255,255,255,.78);font-size:17px}
.w2-measure small{display:block;margin-top:14px;font:700 11.5px/1.5 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--red)}

/* ---------- method step deliverables ---------- */
.w2-out{margin-top:20px;padding-top:14px;border-top:1px dashed var(--line)}
.w2-out li{position:relative;padding:6px 0 6px 18px;font-size:14.5px;color:rgba(255,255,255,.88)}
.w2-out li::before{content:"";position:absolute;left:0;top:15px;width:8px;height:2px;background:var(--red)}

/* ---------- comparison table (Why AdenTurton) ---------- */
.w2-cmp{border-top:1px solid var(--line)}
.w2-cmp-r{display:grid;grid-template-columns:minmax(0,1.1fr) repeat(3,minmax(0,1fr));border-bottom:1px solid var(--line)}
.w2-cmp-r>*{padding:22px 22px 22px 0;font-size:16px;color:var(--mute)}
.w2-cmp-r>*+*{padding-left:22px}
.w2-cmp-r b{color:#fff;font-weight:600;font-size:17px;letter-spacing:-.01em}
.w2-cmp-r .us{background:rgba(232,54,79,.1);color:#fff;font-weight:500}
.w2-cmp-h>*{padding-top:18px;padding-bottom:18px;font:700 12px/1.3 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:#fff}
.w2-cmp-h .us{background:var(--red);color:#fff}

/* ---------- light / cream sections ---------- */
.light .w2-out,.cream .w2-out{border-color:var(--line-d)}
.light .w2-out li,.cream .w2-out li{color:var(--ink)}
.light .w2-cmp,.light .w2-cmp-r,.cream .w2-cmp,.cream .w2-cmp-r{border-color:var(--line-d)}
.light .w2-cmp-r>*,.cream .w2-cmp-r>*{color:var(--mute-d)}
.light .w2-cmp-r b,.cream .w2-cmp-r b,.light .w2-cmp-h>*,.cream .w2-cmp-h>*{color:var(--ink)}
.light .w2-cmp-r .us,.cream .w2-cmp-r .us{background:rgba(232,54,79,.08);color:var(--ink)}
.light .w2-cmp-h .us,.cream .w2-cmp-h .us{background:var(--red);color:#fff}

/* ---------- responsive ---------- */
@media (max-width:1100px){
  .w2-quote{grid-template-columns:1fr;gap:20px}
  .w2-steps,.w2-steps.c4{grid-template-columns:repeat(2,1fr)}
  .w2-step,.w2-step+.w2-step{padding:30px 22px 26px 0;border-left:0;border-bottom:1px solid var(--line)}
  .w2-step:nth-child(2n){padding-left:22px;border-left:1px solid var(--line)}
  .w2-step+.w2-step::before{left:0}
  .w2-step:nth-child(2n)::before{left:22px}
  .w2-pillars{grid-template-columns:repeat(2,1fr)}
  .w2-media{grid-template-columns:1fr}
  .w2-media.flip .w2-media-img{order:0}
  .w2-pledge{grid-template-columns:1fr;border-radius:0 0 100px 0}
  .w2-board{grid-template-columns:repeat(2,1fr)}
  .w2-measure{grid-template-columns:90px 1fr;gap:20px 28px}
  .w2-measure p{grid-column:2}
}
@media (max-width:720px){
  .w2-steps,.w2-steps.c4{grid-template-columns:1fr}
  .w2-step:nth-child(2n){padding-left:0;border-left:0}
  .w2-step:nth-child(2n)::before{left:0}
  .w2-pillars,.w2-pillars.c3{grid-template-columns:1fr}
  .w2-pillar{min-height:0}
  .w2-media-img,.w2-media.flip .w2-media-img{border-radius:0 80px 0 0}
  .w2-pledge{padding:32px 22px;border-radius:0 0 60px 0}
  .w2-pledge li{grid-template-columns:44px 1fr;font-size:16.5px}
  .w2-board{grid-template-columns:1fr}
  .w2-cmp-h{display:none}
  .w2-cmp-r{grid-template-columns:1fr;padding:18px 0}
  .w2-cmp-r>*,.w2-cmp-r>*+*{padding:6px 12px}
  .w2-cmp-r b{padding-left:0}
  .w2-cmp-r [data-l]::before{content:attr(data-l);display:block;font:700 10.5px/1.4 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--red);margin-bottom:2px}
  .w2-cmp-r .us[data-l]::before{color:#fff}
  .w2-note{min-height:0}
  .w2-measure{grid-template-columns:1fr;gap:16px;padding:32px 0}
  .w2-measure p{grid-column:auto}
  .w2-measure .w2-mi{width:56px;height:56px}
}

/* ======================= Media Relations (mr-) ======================= */
.mr-ic{flex:none;display:grid;place-items:center;width:48px;height:48px;border-radius:50%;background:rgba(232,54,79,.1);color:var(--red)}
.mr-ic .ic{width:20px;height:20px}
/* press desk */
.mr-desk{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.mr-card{display:flex;flex-direction:column;gap:12px;padding:clamp(28px,3vw,44px);background:#fff;border:1px solid var(--line-d);border-top:3px solid var(--red);color:var(--ink)}
.mr-card .mr-ic{margin-bottom:10px}
.mr-card h3{font-size:clamp(26px,2.4vw,34px);letter-spacing:-.04em;line-height:1.02}
.mr-card>p{color:var(--mute-d);font-size:16px}
.mr-big{display:inline-flex;align-items:center;gap:10px;margin-top:10px;font:700 clamp(20px,2vw,28px)/1.15 var(--wide);letter-spacing:-.03em;word-break:break-all;color:var(--ink);transition:color .2s}
.mr-big .ic{width:18px;height:18px;color:var(--red)}
.mr-big:hover{color:var(--red)}
.mr-phone{display:inline-flex;align-items:center;gap:10px;font-weight:700;font-size:17px}
.mr-phone .ic,.mr-promise .ic{width:17px;height:17px;color:var(--red)}
.mr-promise{display:flex;align-items:center;gap:10px;margin-top:auto;padding-top:16px;border-top:1px solid var(--line-d);font:700 12px/1.3 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--ink)}
.mr-social{display:flex;flex-wrap:wrap;gap:8px;margin-top:auto;padding-top:16px;border-top:1px solid var(--line-d)}
.mr-social a{display:inline-flex;align-items:center;gap:8px;height:40px;padding:0 16px;border:1px solid var(--line-d);border-radius:999px;font-size:14px;font-weight:600;color:var(--ink);transition:background .2s,color .2s,border-color .2s}
.mr-social a .ic{width:16px;height:16px}
.mr-social a:hover{background:var(--red);border-color:var(--red);color:#fff}
.mr-jump{display:flex;flex-wrap:wrap;gap:8px;margin-top:36px}
.mr-jump a{padding:10px 16px;border-radius:999px;background:var(--ink);color:#fff;font:700 11.5px/1 var(--sans);letter-spacing:.12em;text-transform:uppercase;transition:background .2s}
.mr-jump a:hover{background:var(--red)}
/* fact sheet + boilerplate */
.mr-facts{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(40px,6vw,96px);align-items:start}
.mr-facts h2,.mr-spokes h2{font-size:clamp(36px,3.8vw,56px);line-height:.98;letter-spacing:-.045em;margin-bottom:26px}
.mr-dl{margin:0;border-top:1px solid rgba(255,255,255,.75)}
.mr-dl div{display:grid;grid-template-columns:150px minmax(0,1fr);gap:18px;padding:15px 0;border-bottom:1px solid var(--line)}
.mr-dl dt{font:700 11px/1.6 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--red)}
.mr-dl dd{margin:0;font-size:16.5px;font-weight:500;color:#fff;word-break:break-word}
.mr-note{color:var(--mute);font-size:16.5px;margin-bottom:24px}
.mr-boiler{background:var(--ink3);border:1px solid var(--line);border-left:3px solid var(--amber);padding:24px 26px}
.mr-boiler+.mr-boiler{margin-top:16px}
.mr-boiler-h{display:flex;align-items:center;gap:14px;margin-bottom:14px}
.mr-boiler-h small{font:500 12px/1 var(--mono);color:var(--mute)}
.mr-boiler-h .mr-copy{margin-left:auto}
.mr-boiler p{color:rgba(255,255,255,.88);font-size:16px;line-height:1.65}
.mr-copy{display:inline-flex;align-items:center;gap:8px;height:36px;padding:0 14px;border:1px solid currentColor;border-radius:999px;background:transparent;color:inherit;font:700 11.5px/1 var(--sans);letter-spacing:.12em;text-transform:uppercase;cursor:pointer;transition:background .2s,color .2s,border-color .2s}
.mr-copy .ic{width:14px;height:14px}
.mr-copy:hover,.mr-copy.done{background:var(--red);border-color:var(--red);color:#fff}
/* founder + topics */
.mr-spokes{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(40px,6vw,96px);align-items:start}
.mr-founder{background:#fff;border:1px solid var(--line-d);color:var(--ink);overflow:hidden}
.mr-founder figure{margin:0;aspect-ratio:1/1;overflow:hidden}
.mr-founder figure img{width:100%;height:100%;object-fit:cover;object-position:50% 22%}
.mr-founder-b{padding:clamp(24px,3vw,40px)}
.mr-founder-b h3{margin-top:12px;font-size:clamp(30px,3vw,44px);letter-spacing:-.045em;line-height:1}
.mr-role{margin-top:8px;font-family:var(--serif);font-style:italic;font-size:20px;color:var(--red)}
.mr-founder-b #mr-bio{margin-top:18px;color:#3A1A2A;font-size:16px;line-height:1.65}
.mr-btns{display:flex;flex-wrap:wrap;align-items:center;gap:12px;margin-top:24px}
.mr-btns .mr-copy{height:48px;padding:0 18px}
.mr-small{margin-top:14px;font-size:13.5px;color:var(--mute-d)}
.cream .mr-note,.light .mr-note{color:var(--mute-d)}
.mr-topics{border-top:1px solid var(--ink)}
.mr-topics li{display:grid;grid-template-columns:48px minmax(0,1fr);gap:18px;padding:20px 0;border-bottom:1px solid var(--line-d)}
.mr-topics b{display:block;font-size:19px;letter-spacing:-.02em;margin-bottom:4px}
.mr-topics p{color:var(--mute-d);font-size:15.5px}
.mr-topics small{display:block;margin-top:8px;font:700 11px/1.4 var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--red)}
/* brand */
.mr-logos{display:grid;grid-template-columns:1.2fr 1.2fr .8fr;gap:16px}
.mr-logo{margin:0;display:flex;flex-direction:column;border:1px solid var(--line);overflow:hidden}
.mr-logo img{display:block;width:100%;height:190px;object-fit:contain;padding:40px}
.mr-logo.on-light img{background:#fff}
.mr-logo.on-dark img{background:var(--ink)}
.mr-logo.mark img{background:var(--cream)}
.mr-logo figcaption{display:flex;align-items:center;justify-content:space-between;gap:12px;padding:16px 18px;background:var(--ink3);font-size:14px;color:var(--mute)}
.mr-logo figcaption a{display:inline-flex;align-items:center;gap:8px;font-weight:700;color:#fff}
.mr-logo figcaption a .ic{width:15px;height:15px;color:var(--red)}
.mr-logo figcaption a:hover{color:var(--red)}
.mr-swatches{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-top:16px}
.mr-sw{display:flex;flex-direction:column;gap:6px;padding:0 0 18px;border:1px solid var(--line);background:var(--ink3)}
.mr-chip{display:block;height:110px;margin-bottom:12px}
.mr-chip.red{background:#E8364F}.mr-chip.gold{background:#D9B46C}.mr-chip.ink{background:#1A0B13;border-bottom:1px solid var(--line)}.mr-chip.cream{background:#F7F2EE}
.mr-sw b,.mr-sw code,.mr-sw small{padding:0 18px}
.mr-sw b{font-size:17px;letter-spacing:-.02em}
.mr-sw code{font:500 13px/1 var(--mono);color:var(--amber)}
.mr-sw small{color:var(--mute);font-size:13.5px;line-height:1.45}
.mr-rules{display:grid;grid-template-columns:1fr 1fr;gap:16px;margin-top:16px}
.mr-rules>div{padding:28px 30px;border:1px solid var(--line);background:var(--ink3)}
.mr-rules ul{margin-top:14px}
.mr-rules li{position:relative;padding:10px 0 10px 26px;border-bottom:1px solid var(--line);font-size:16px;color:rgba(255,255,255,.88)}
.mr-rules li::before{content:"";position:absolute;left:0;top:18px;width:12px;height:6px;border-left:2px solid #5ED39A;border-bottom:2px solid #5ED39A;transform:rotate(-45deg)}
.mr-rules ul.no li::before{width:12px;height:2px;top:20px;border:0;background:var(--red);transform:none}
.mr-more{display:flex;flex-wrap:wrap;gap:12px;margin-top:40px}
.mr-more .btn.line{color:#fff}
@media (max-width:1100px){
  .mr-desk,.mr-facts,.mr-spokes,.mr-rules{grid-template-columns:1fr}
  .mr-logos{grid-template-columns:1fr 1fr}
  .mr-swatches{grid-template-columns:repeat(2,1fr)}
  .mr-founder{max-width:620px}
}
@media (max-width:720px){
  .mr-logos,.mr-swatches{grid-template-columns:1fr}
  .mr-dl div{grid-template-columns:1fr;gap:4px}
  .mr-logo img{height:150px;padding:28px}
}